Style: Exclusive brand Been Trill now available at Pacific Sunwear

trill (adj): An adjective used in hip-hop culture to describe someone who is considered to be well respected. A combination of the words "true" and "real."

The selection of shirts available
through Pacific Sunwear.

          Some exciting news to report: famed streetwear brand Been Trill has just announced a surprising new collaboration with surf and skate mall retailer PacSun (formally known as Pacific Sunwear.) The chain will now be stocking a select number of the company's tee-shirts at a fraction of the price of the originals. It's a shocking announcement that delighted many Been Trill and PacSun fans.
          For those unaware, and frankly, I was as well until a few days ago, Been Trill is Virgil Abloh, style adviser to Kanye West, and Matthew Williams' brand that has built a following around the extreme rarity of its products, as well as the steep price tag associated with the clothing. Been Trill's online store does not stock many products ( I cannot imagine they have lots of inventory, either), tee-shirts will cost you upwards of $100.00, and hoodies start at $200.00.
          Perhaps in an effort to make their clothing more accessible- and cheaper- the brand is now stocking tees in PacSun's webstore, though I am unable to confirm the availability of these products in physical mall locations. The best news for fan's of the brand? The tees fall right around $30.00, a far cry from the original asking price.
           Personally, I am not a fan of the shirt designs, but if someone is out there looking for streetwear on a budget, this is your lucky break. Is this a compassionate move by the company? Have they sold out? Even worse, is Been Trill no longer "trill'? Sound off in the comments below.

~TJM